Your privacy on the Internet is of the utmost importance to us. We want to make your experience online satisfying and safe.
Because we gather certain types of information about our users, we feel you should fully understand our policy and the terms and conditions surrounding the capture and use of that information. This privacy statement discloses what information we gather and how we use it.
Information We Gather and Track
We gather two types of information about users:
- Information that users provide through optional, voluntary submissions. These are voluntary submissions to receive our electronic newsletters, download resources like white papers and case studies, and to forward emails to a friend.
- Information gathered through aggregated tracking information derived mainly by tallying page views throughout our sites. This information allows us to better tailor our content to readers’ needs and to help our advertisers and sponsors better understand the demographics of our audience. Under no circumstances do we divulge any information about an individual user to a third party.
Usage Tracking
We track user traffic patterns throughout our website. However, we do not correlate this information with data about individual users. We do break down overall usage statistics according to a user’s domain name, browser type, and MIME type by reading this information from the browser string (information contained in every user’s browser).
Cookies
We may place a text file called a “cookie” in the browser files of your computer. The cookie itself does not contain Personal Information although it will enable us to relate your use of this site to information that you have specifically and knowingly provided. But the only personal information a cookie can contain is information you supply yourself. A cookie can’t read data off your hard disk or read cookie files created by other sites. We use cookies to track user traffic patterns (as described above). Our advertising system delivers a one-time cookie to better track ad impressions and click rates.
You can refuse cookies by turning them off in your browser. If you’ve set your browser to warn you before accepting cookies, you will receive the warning message with each cookie. You do not need to have cookies turned on to use this site.
Use of Information
We use any information voluntarily given by our users to enhance their experience, whether to provide interactive or personalized elements on the website or to better prepare future content based on the interests of our users.
We use tracking information to determine which areas of our site users like and don’t like based on traffic to those areas. We do not track what individual users read, but rather how well each page performs overall. This helps us continue to build a better service for you. We track search terms entered in Search function as one of many measures of what interests our users. But we don’t track which terms a particular user enters.
Security
We operate secure data networks protected by industry standard firewall and password protections systems. Our security and privacy policies are periodically reviewed and enhanced as necessary and only authorized individuals have access to the information provided by our customers.
Opt-Out Policy
We give users options wherever necessary and practical. Such choices include:
- Unsubscribing from receiving our electronic newsletters and campaigns.
- Opting not to participate in certain interactive areas, which completely alleviates the need to gather any personally identifiable information from our users.
Your Consent
By interacting with our campaigns and website, you consent to the collection and use of this information. If we decide to change our privacy policy, we will post those changes on this page so that you are always aware of what information we collect, how we use it, and under what circumstances we disclose it.